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⚠️ limited time Offer
Join The Community Of B.O.L.D. Entrepreneurs™️ Building Online 'lifestyle' Businesses That Give them More Freedom, More Money, And More Impact...
...and get the relationships, training, resources and support you need to succeed!
there has never been a better time in history to start a business that
can give you the life of your dreams!
here's the day that started it all for me...
Mike Cooch
LVRG Founder
I was on the chairlift at Vail, taking a much-needed break with a fellow entrepreneur, and doing what I loved most.
After spending years building a service business in the IT industry that required lots of cold-calling, person-to-person selling, and long sales cycles, I was exhausted by the expensive, painstaking effort we had to put into building our sales teams and getting new clients.
Yes, our business was successful. I had three offices across the country, an amazing team, and industry recognition.
But there was something else happening in the world of entrepreneurship that was grabbing my attention.
I had been watching other entrepreneurs build businesses that leveraged the Internet to attract customers with very little traditional selling or overhead…
…and I wanted me some of that!
You Never Forget Your First Time...
After months of studying and trying to understand the technology and strategies behind building a sales process online, I had launched my first online product.
While riding up that chairlift, my phone vibrated, and I pulled it out of my pocket to check my messages.
I had just made a $275 sale while skiing with my friend at Vail.
No cold calls. No meetings. No negotiations.
$275 isn’t necessarily a lot of money, but it was enough to get my imagination working overtime on a vision of building businesses that leveraged the power of the internet and automation to give me more freedom, more money, and more impact.
The face you make when making money while doing something you love! :)
I had just made my first Online sale while doing something I loved, and...
I Was Off To The Races!
Since that moment, I've dedicated myself to what I call B.O.L.D. Entrepreneurship™️ - which stands for Business Ownership + Lifestyle Design.
I became obsessed with using strategies, models, systems, and tools to create businesses that give me everything I'm looking for as an entrepreneur:
Freedom, money, and impact.
Anything less became unacceptable to me.
Since then, the great people I’ve been able to work with and I have built online service businesses, training businesses, software businesses, media businesses, eCommerce businesses, digital agencies, t-shirt businesses, and more.
We’ve built several of them into the multi-millions of dollars of revenue, sold one for millions of dollars…and yes, we’ve flopped, too!
We have also built communities of thousands of entrepreneurs, future entrepreneurs, and business owners that we train, encourage, and mentor.
and most importantly...
i've built a lifestyle that I love.
My primary reason for being an entrepreneur is freedom...the ability to call my own shots in all areas of my life.
Which is exactly what I've accomplished!
TIME FREEDOM: I have nearly complete flexibility as to when I work...other than the fact that I have to get my kids off to school and soccer practice (they dictate my schedule now)!
LOCATION FREEDOM: I have nearly complete flexibility as to where I work...including an office by the beach in San Diego, an apartment in Paris, from cabins in the mountains, and from my kitchen counter (which you'll see in a lot of my videos).
RELATIONSHIP FREEDOM: I have nearly complete flexibility as to who I work with...I choose my business partners very carefully, and I have no boss, no investors, no P.I.T.A. employees - only me and contractors that I love.
LIFESTYLE FREEDOM: I get to travel, do fun things, and spend time with my kids...I've lived with my kids for a month in Paris, traveled from country to country, produced a real Hollywood movie, workout in the middle of the day, and most importantly - spend time with my kids. I'm heartbroken to see the trade-offs that parents have to make these days, sacrificing experiences with their kids for a J.O.B.! I coach soccer, walk them to school each day, and stay home with them when they are sick.
FINANCIAL FREEDOM: I have complete control over how much money I make...my income is determined by my effort and the strategies I execute. There is no boss to tell me my 'fair market compensation', when I qualify for my next raise, or what the cap on my compensation is. 🤮
PURPOSE FREEDOM: I do work that I love to do! I don't do ANYTHING just to make a paycheck...I get to work on things that have meaning to me and make IMPACT!
I was told many, many times that I was nuts and it wouldn't work.
(I was literally called out an industry event and told I was going to ruin the industry!)
But it did work...and customers responded to it so well that we grew FAST!
In fact, it worked so well that our model was copied throughout the industry and is now very much the standard for how things are done.
It worked so well that...
The book 'Professional Services Marketing' was written by the team at RainGroup, the leading sales training company for professional services and other high-value transactions.
They profiled Everon as an example of how to package services differently, and how that packaging allowed us to sell more effectively.
Our success got us a lot of attention, and ultimately...
Typical professional services business are notoriously hard to sell for any decent money...but our model was very attractive to buyers because of the way we structured our services.
We had proven that our 'Productized Services' were a better business model than typical Agency or Consulting services
And just like any serial entrepreneur would...I wanted to see if I could do it again!
And so I couldn't help but wonder...
This time I took all of my lessons from my first business...and 'ate my own dog food' as they say!
I turned 'productizing services' into a step-by-step process to see if I could create scalable services in a totally different industry.
I followed a 3-Step Framework I now call The Services That Scale Roadmap™️:
I took the lessons I had learned at Everon and refined our model when creating my Digital Marketing Services business, Kutenda.
And it worked again.
This time we grew CRAZY FAST!
Check out this snippet from our writeup in the Colorado Companies to Watch Business Awards:
And I can assure you...
...the way we packaged and sold our services at Kutenda looked NOTHING like the typical Agency model that most struggle with today.
Hopefully, I've made my point clear already...
But if not, here it is:
Selling services to small businesses IS a great opportunity...but it must be done right.
(And TBH...it can be a nightmare if it's done wrong!)
By structuring your services correctly you'll experience incredible benefits:
of course that didn't happen overnight...
It took me a few years of painful struggle to figure it out how to create products and offers...
...and how to put together all of the technology and systems to operate like a real business instead of just another promoter that comes and goes.
(I want to be in this business for the long-term!)
I spent 10+ years and invested multiple six-figures learning how to Build an Online business...
*you get a shortcut!*
Out of all of the things I've done, an online business creates - BY FAR - the best combination of freedom, money, and impact I've found.
Thankfully I recognized that and stuck with it.
I've learned so much from so many people over the years...but I WISH I had a 'guide' to show me the 'big picture' of this industry and give me consistent guidance over time...it would have saved me years of headaches!
Thankfully this business model is so good that you can make a LOT of mistakes (like I have!) and still make a great living...that's not true in most businesses.
(But, of course, you'd rather not make those mistakes if you don't have to!)
I'd love to share what I've learned with you so that you can save yourself the time and costly mistakes that I made along the way.
I've worked with thousands of entrepreneurs over the years - it's my passion.
Nothing makes me happier than when I can show them how to use entrepreneurship as the vehicle to a better life for them and their family - the impact is nothing less than transformative.
That's why I've created this combination of training, community, and ongoing support...
it's my mission to help as many entrepreneurs as possible do the same, but...
YES! Applying the eCom Sales Funnel approach is the fastest way we’ve found to dramatically accelerate the growth of our Shopify store!
I’m selling on Amazon...does this still apply to me?
YES! You can use this approach to a) start selling to people off of Amazon so you can build your own customer list, b) drive more people to Amazon to buy your products, or c) both.
I hear you use free + shipping funnels....another guru said those are ‘dead’.
Yes, we’ve heard that too. Thank goodness we didn’t listen to that advice or we’d have lost out on $1.5 million in sales over the last six months! Companies like Honest.com, Oral Brush, and Survival Life and us are all using free + shipping with great success. Why? Because they work! They’ve worked since people started using direct mail to get new customers, and they’ll continue working as long as people like free stuff (forever!)!
What if I don’t have a product to sell?
We show you how to pick a market and pick products to offer in your funnel. We also show you how to test your offers before you invest in any inventory. In other words, no problem!
What tools/software do I need to use to make this work?
You’ll need to set up some very basic web pages, an email auto-responder, and some sort of shopping cart. We use Clickfunnels to do all of this, and we HIGHLY recommend that you do as well. We give you a free trial to get started with them, but it’s entirely up to you if you want to use something else.
How will I get traffic to my offer?
We recommend that everyone starts with Facebook ads due to the many advantages of the Facebook advertising platform.
What if I don’t have experience with Facebook advertising?
The great thing about this model is that you don’t have to be very experienced or very good at advertising to make it work. We’ll show you the fundamentals of how to get started. One of the optional product upgrades we have available is our system covering step-by-step how to scale your Facebook ad campaigns from your first ad to thousands of customers.
Are there any upsells?
Yes, we have to optional upgrades. The first is sharing the marketing templates we’ve used successfully at our business. The second is the system I developed to scale my Facebook ad campaigns step-by-step from my first ad to thousands of customers. Both are optional, and both are heavily discounted from their normal price for those that purchase the Simple eCom Launch System as part of this offer.
Will you help me be successful?
That’s our goal! We have a Facebook group where we are always available, an excellent support team, and options for more hands-on training if you’d like. But, of course, it’s up to you to take action!
Have other people used your approach and training successfully?
Yes! We have a lot of great success stories from people that have gone through our training, launched their funnels, and started selling within weeks! Some are making a nice second income, others have left their jobs and are pursuing their ecommerce business full time.
Is this product guaranteed?
Yes! Every product we offer is backed by a 30 day, no hassle, 100% money back guarantee. Invest with confidence!
...and I've combined them ALL into one "Services That Scale Swipe File"!
introducing...
in The Moguls mastermind you'll get the training, tools, and community You Need to...
build A High-Leverage Online 'Lifestyle' Business That Gives You More Freedom, More Money, And More Impact!
The "Relationship Bridge Blitzkrieg Campaign" will show you...
Join The Community Dedicated To Helping B.O.L.D. Entrepreneurs maximize their freedom, money, and impact!
GET ACCESS TO THE information alchemy MASTERMIND FOR
FREE
WHEN YOU subscribe to the Leverage Selling software!
don't want to use our proven software? YOU CAN STILL JOIN FOR
$97 47/Month
SAVE over 50% FOR LIFE WHEN YOU JOIN NOW!
Monthly coaching calls with mike cooch + experts
VIP access to 'office hours calls' with mike cooch
access to our private Facebook group
Discount Access To Live Events
The Proven 'information alchemy recipes'
40+ Marketing Campaign Templates
30+ funnel page templates
new profit-driving resources added Monthly!
FREE For Leverage Selling software Customers! 👇🏻
Monthly coaching calls with mike cooch + experts
VIP Access To 'Office Hours Calls' With Mike Cooch
Access To Our Private Facebook Group
discount access to live events
The Proven 'Information Alchemy Recipes'
40+ Marketing Campaign Templates
30+ funnel page templates
New Profit-Driving Resources Added Monthly!
save over 50% for life when you join today! 👇🏻
Click Here To Get Started Now
See What Others Have to say...
"You don't have to be smart to get INTO business, but you'd better get smart quick to STAY in business. That's what Michael Cooch's training has allowed me to do for almost a decade."
Founder - TulsaIM (Marketing Agency + Info Publishing Startup)
you'll have EVERYTHING You need to create your high-leverage online 'lifestyle' business!
Access To Our Private Community where you'll connect, learn from, and do business other B.O.L.D. entrepreneurs that are taking action...NOT the freebie seekers found in most groups (PRICELESS)
Weekly Mastermind Calls led by Mike Cooch + Guest Experts to keep you up to date on what's working NOW ($297 Value)
The All-Access Pass access all of my Foundation Courses so you have the business-building knowledge you need without having to constantly invest in new courses ($497/Year Value)
Members-Only eNewsletter...where you'll get more insights, more access, and less promotion than our public email list ($297 Value)
Discount Access To Live Events so you can meet other B.O.L.D. entrepreneurs in person, make new friendships, and do profitable deals together! (PRICELESS)
Access to Proven 'Information Alchemy Recipes'™️ that you can use to launch an information marketing business and start making income right away. ($497 Value)
Access to 30+ Funnel Page Templates (and growing) so you can quickly launch new funnels without reinventing the wheel ($997 Value)
Access to 19+ Copywriting Templates, Marketing Campaign Templates, Growth M.A.P.s and Other Tools (and growing) you can put to use immediately to eliminate guesswork and start making money faster. ($997 Value)
Access to My Ad Template Library so you can quickly create ads for generating new leads, building relationships, and selling products using proven formulas and without starting from scratch. ($297 Value)
A Behind-the-Scenes Look At Real Promotions And Tests I'm running so you can see what's working now and learn from my mistakes! ($997 Value)
And New Profit-Driving Resources added monthly!
Some of the Valuable Resources that are included:
⚠️ LAUNCH BONUS!
Take advantage of this offer now and attend A.R.O. Academy Live...and learn the best model for building a 'freedom business' for today's lifestyle entrepreneur.
$1,500 Value! 🔥
YES! Applying the eCom Sales Funnel approach is the fastest way we’ve found to dramatically accelerate the growth of our Shopify store!
I’m selling on Amazon...does this still apply to me?
YES! You can use this approach to a) start selling to people off of Amazon so you can build your own customer list, b) drive more people to Amazon to buy your products, or c) both.
I hear you use free + shipping funnels....another guru said those are ‘dead’.
Yes, we’ve heard that too. Thank goodness we didn’t listen to that advice or we’d have lost out on $1.5 million in sales over the last six months! Companies like Honest.com, Oral Brush, and Survival Life and us are all using free + shipping with great success. Why? Because they work! They’ve worked since people started using direct mail to get new customers, and they’ll continue working as long as people like free stuff (forever!)!
What if I don’t have a product to sell?
We show you how to pick a market and pick products to offer in your funnel. We also show you how to test your offers before you invest in any inventory. In other words, no problem!
What tools/software do I need to use to make this work?
You’ll need to set up some very basic web pages, an email auto-responder, and some sort of shopping cart. We use Clickfunnels to do all of this, and we HIGHLY recommend that you do as well. We give you a free trial to get started with them, but it’s entirely up to you if you want to use something else.
How will I get traffic to my offer?
We recommend that everyone starts with Facebook ads due to the many advantages of the Facebook advertising platform.
What if I don’t have experience with Facebook advertising?
The great thing about this model is that you don’t have to be very experienced or very good at advertising to make it work. We’ll show you the fundamentals of how to get started. One of the optional product upgrades we have available is our system covering step-by-step how to scale your Facebook ad campaigns from your first ad to thousands of customers.
Are there any upsells?
Yes, we have to optional upgrades. The first is sharing the marketing templates we’ve used successfully at our business. The second is the system I developed to scale my Facebook ad campaigns step-by-step from my first ad to thousands of customers. Both are optional, and both are heavily discounted from their normal price for those that purchase the Simple eCom Launch System as part of this offer.
Will you help me be successful?
That’s our goal! We have a Facebook group where we are always available, an excellent support team, and options for more hands-on training if you’d like. But, of course, it’s up to you to take action!
Have other people used your approach and training successfully?
Yes! We have a lot of great success stories from people that have gone through our training, launched their funnels, and started selling within weeks! Some are making a nice second income, others have left their jobs and are pursuing their ecommerce business full time.
Is this product guaranteed?
Yes! Every product we offer is backed by a 30 day, no hassle, 100% money back guarantee. Invest with confidence!
Total Value: $3,679/Year+!
Get access Today For only...
$97 37/month!
Save 62% for life!
RECOMMENDED
(Or $47 per month)
Perfect for those just getting started or still exploring which business to start
Access to private community
Access to weekly mastermind calls
Members-only newsletter
Access to All-Access Pass courses
Email support
(Or $97/month)
Perfect for those who are ready to commit to putting in the work to grow their business to seven figures
Everything in Startup, plus:
Access to A.R.O. Academy ($997 value)
Access to Leverage Selling ($997 value)
Free access to all live Virtual Bootcamps
Discount access to all live Virtual Academies
Discount access to all live in-person events
Perfect for the entrepreneur that is committed to maximizing growth
See What Others Have to say...
CEO Plumbing & HVAC SEO, INC 5000 Award Winner (Seven-Figure Marketing Agency + Info Business)
join the 'information alchemy mastermind' today and you'll also get FREE ACCESS to the Information Alchemy Course ($1,497 Value)!
I created the Chase Formula to take my team of untrained salespeople and turn them into prospecting machines to systematically grow our pipeline of opportunities and grow two businesses to multiple seven-figures in revenue.
It's systematic, proven - and now, yours!
The R4 Sales System 2.0 gives you the exact framework to lead your prospects through a strategic sales conversation that positions your services as the obvious choice to solve their problems!
The #1 mistake I made when building my first business was using a typical sales process of expensive, time-consuming meetings with prospects and writing proposals, and it's still the #1 mistake most Agencies make today.
I fixed that when I built my second business, and we were able to achieve first-year growth in the second business that took my three-plus years to achieve in my first business! That's crazy-fast growth!
In Vertical Domination, I share how to focus your services, sales, and marketing so you can leverage channels to create explosive growth in revenue and profitability instead of the slow grind.
Content Delivered delivers you the blog posts, social media posts, and newsletter content you need every month to market your Agency like a pro!
There are no 'secrets', but there are seven strategies that - after building two businesses to multiple seven-figures - I know are critical if you want to stop trading your time for money and build a real business!
Who is this for?
This is for new and current entrepreneurs committed to building an online 'lifestyle' business (B.O.L.D. Entrepreneurs™️) using high-leverage online business models - such as producing and selling courses, masterminds and communities, events, group coaching, selling software, and affiliate marketing - and that value ongoing community, training, systems, and support to help them grow their business.
Who is this NOT for?
This is NOT for anyone with a "get-rich-quick" mindset that thinks that buying a single training product is going to magically create the business and lifestyle they are looking for.
Building ANY business...even in information marketing...will take HARD, SMART WORK until you develop your skills, customer base, and momentum.
Why join the Moguls Mastermind vs just buying a course or two?
Three reasons:
1) One of the most important factors for success is to have a community of people that you can turn to for mentorship, support, and access to opportunities.
2) It gives me and my team the opportunity to help you over time as you run into new challenges - your business is not static and the challenges you face will change over time.
3) No course on building a business is ever truly 'complete' - it's impossible for me to create content to address every possible challenge or question you may have. The Moguls Mastermind gives you access to calls with me and my team to 'fill in the gaps'.
In short, I've learned that focusing on getting you into a community, rather than selling you a course, creates a much higher chance for success.
Is this only for entrepreneurs in the information marketing business?
No, not at all.
This is for all entrepreneurs that are looking to maximize their freedom, money, and impact by leveraging the smartest online business models, sales and marketing strategies, and offers.
Mike Cooch, the Moguls Mastermind founder, is personally involved in information publishing, software, and local marketing services at the moment, and builds all of the businesses with a focus on lifestyle.
Why do you think information marketing is so great?
Where do I start?!
1) It's a business that anyone can start with very little investment other than putting in the time and effort.
2) It's a nearly 100% margin business - you won't find any business with better margins.
3) It's a business that you can operate from anywhere and do your work at almost any time of day, giving you nearly complete flexibility.
4) It's a business that can utilize a very high degree of automation and leverage, so you don't need any employees to make a very nice income.
5) I've never found any business where you can create exponential leaps in income so quickly and with so little effort.
6) It's fun! Seriously, I've done a lot of different businesses, and this is by far the most fun industry in terms of the community, networking events, creative deals you can do that benefit both parties, etc.
Do I have to have a business already to join the mastermind?
No. The Moguls Mastermind will be a great place for you to surround yourself with the knowledge and people that can help you get started and support you as you go.
And you'll get access to my All-Access Pass (below) that will give you the training you need to determine the right business to start and how to get started with proven models and strategies for success.
What exactly is the 'All-Access Pass' that's included?
We want to make sure you have a solid foundation in the Strategy, Sales, Marketing, and Management skills that you'll need to be successful, so you'll get access to all of our 'Foundation Courses', and all updates to these courses, as long as you are a member of the Moguls Mastermind ($497/year value).
A big part of our goal with this is to cut down on the number of courses you have to buy to build your business!
Click here and select the 'Foundation Courses' to see everything you get!
I can get access to the mastermind for FREE?
YES!! Just sign up for the Leverage Selling Software (our branded version of Highlevel which allows us to easily deliver you all of our proven funnels, campaigns, and automations) and you'll have FREE access as long as you remain a customer!
What if I've already signed up for Highlevel?
No problem. You can still join the mastermind and import our snapshots into your account.
What if I don't want to use HighLevel? I already use X, Y, and Z.
No problem. You can still join the mastermind and will get access to everything we have. However, the templates we provide would need to be manually copied into whatever systems you are using.
Can I build an online business if I have limited time and income?
YES! I am a passionate believer that information marketing and affiliate marketing businesses are THE BEST business for every entrepreneur to be in - regardless of it's full-time or part-time. There are no other business that can produce as much income in so little time.
What's the catch? Why are you giving so much when other people charge thousands for the equivalent?
For two reasons:
1) Because I'm completely passionate about helping people use entrepreneurship as a vehicle for more freedom in their lives - keeping the price this low is the best way for me to help as many people as possible.
2) I've been doing this for a long time, and I've found that selling someone a 'course' is only effective for a small percentage of people. The mastermind allows me to give the complete picture - training, systems, community, and ongoing support - to give me people a real shot at success.
What if I still have questions?
You can use the chat widget floating down on the lower right of this page or email help@lvrg.com and we'll gladly do our best to answer them.
Is there a guarantee?
Yes, your money is safe around here. You have a 30 day, no questions asked money back guarantee.
See What Others have to Say...
Founder - Amplify Agency (Seven-Figure Ad Agency)
RECOMMENDED
(Or $47 per month)
Perfect for those just getting started or still exploring which business to start
Access to private community
Access to weekly mastermind calls
Members-only newsletter
Access to All-Access Pass courses
Email support
(Or $97/month)
Perfect for those who are ready to commit to put in the work to grow their business to seven figures
Everything in Startup, plus:
Access to A.R.O. Academy ($997 value)
Access to Leverage Selling ($997 value)
Free access to all live Virtual Bootcamps
Discount access to all live Virtual Academies
Discount access to all live in-person events
Perfect for the entrepreneur that is committed to maximizing growth
Join The Community Dedicated To Helping B.O.L.D. Entrepreneurs maximize their freedom, money, and impact!
GET ACCESS TO THE information alchemy MASTERMIND FOR
FREE
WHEN YOU subscribe to the Leverage Selling software!
don't want to use our proven software? YOU CAN STILL JOIN FOR
$97 47/Month
SAVE over 50% FOR LIFE WHEN YOU JOIN NOW!
Monthly coaching calls with mike cooch + experts
VIP access to 'office hours calls' with mike cooch
access to our private Facebook group
The Proven 'information alchemy recipes'
Discount Access To Live Events
40+ Marketing Campaign Templates
30+ funnel page templates
new profit-driving resources added Monthly!
FREE For Leverage Selling software Customers! 👇🏻
Monthly coaching calls with mike cooch + experts
VIP Access To 'Office Hours Calls' With Mike Cooch
Access To Our Private Facebook Group
The Proven 'Information Alchemy Recipes'
discount access to live events
40+ Marketing Campaign Templates
30+ funnel page templates
New Profit-Driving Resources Added Monthly!
save over 50% for life when you join today! 👇🏻
Click Here To Get Started Now
Copyright 2022 LVRG Ventures, INC
DISCLAIMER:
We believe in hard work, adding value and serving others with integrity. Our programs are intended to help you improve your business skills and encourage you to take action so you can build your business. Our programs take a lot of work and discipline just like any worthwhile endeavor or professional continuing education program. We can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools, or strategies. Nothing on this page, any of our websites, or any of our content or curriculum is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced here, or on any of our sites, are illustrative of concepts only and should not be considered average earnings, exact earnings, or promises for actual or future performance. Use caution and always consult your accountant, lawyer or professional advisor before acting on this or any information related to a lifestyle change or your business or finances. You alone are responsible and accountable for your decisions, actions and results, and by your registration here you agree not to attempt to hold us liable for your decisions, actions or results, at any time, under any circumstance.
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